48 agent skills for performance marketing, picked from skills.marketing, the open directory of marketing skills run by Profound. Each one installs into Claude Code, Cursor or Codex with one command. Sorted by the craft it serves.
Full multi-platform paid advertising audit with parallel subagent delegation. Analyzes Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Microsoft Ads, and Apple Ads accounts via 6 parallel audit agents.
npx skills add agricidaniel/claude-ads --skill ads-auditStrategic paid advertising planning with industry-specific templates. Covers platform selection, campaign architecture, budget planning, creative strategy, and phased implementation roadmap.
npx skills add agricidaniel/claude-ads --skill ads-planA discipline for running paid media that does not light money on fire. Hypothesis writing for paid spend, channel selection, budget allocation, audience targeting, bid strategy, campaign types, what NOT to spend on.
npx skills add rampstackco/claude-skills --skill paid-media-strategyProvides expert guidance for performance marketer with direct access to ad platform accounts.
npx skills add coreyhaines31/marketingskills --skill adsUse when creating, managing, or optimizing paid advertising campaigns across any platform. Covers ad copy generation, ad creative strategy, campaign management, and competitive intelligence.
npx skills add manojbajaj95/claude-gtm-plugin --skill ad-campaign-managementDiagnose wasted paid-ad spend, pacing, and allocation, then propose safe evidence-backed optimizations. Use for waste, negatives, budgets, bid changes, poor CPA or ROAS, underpacing, overspend, or scaling decisions.
npx skills add nowork-studio/notfair-plugin --skill paid-ads-optimizeProduce a read-only, evidence-based paid-media performance review across connected platforms or supplied exports.
npx skills add nowork-studio/notfair-plugin --skill paid-ads-reviewPlan and prepare a new paid-media campaign or cross-channel test before it can spend. Use when asked to create, launch, start, set up, or allocate budget to an advertising campaign on any supported platform.
npx skills add nowork-studio/notfair-plugin --skill paid-ads-launchCompetitor ad intelligence analysis across Google, Meta, LinkedIn, TikTok, Microsoft, and Apple Ads.
npx skills add agricidaniel/claude-ads --skill ads-competitorAnalyze competitor advertising from public ad libraries to understand what messaging, creative formats, and positioning strategies are working.
npx skills add thatrebeccarae/claude-marketing --skill competitor-ads-analystGoogle Ads deep analysis covering Search, Performance Max, AI Max, Display, YouTube, and Demand Gen campaigns. Evaluates 80 checks across conversion tracking, wasted spend, account structure, keywords, ads, and settings.
npx skills add agricidaniel/claude-ads --skill ads-googleMeta Ads deep analysis covering Facebook, Instagram, and Threads advertising in the Andromeda + GEM + Lattice era.
npx skills add agricidaniel/claude-ads --skill ads-metaTikTok Ads deep analysis covering creative quality, tracking, bidding, campaign structure, and TikTok Shop under the TikTok USDS Joint Venture (post Jan 2026 divestiture).
npx skills add agricidaniel/claude-ads --skill ads-tiktokLinkedIn Ads deep analysis for B2B advertising. Evaluates 27 checks across technical setup, audience targeting, creative quality, lead gen forms, and bidding strategy.
npx skills add agricidaniel/claude-ads --skill ads-linkedinMicrosoft/Bing Ads deep analysis covering search, Performance Max, Audience Network, and Copilot integration.
npx skills add agricidaniel/claude-ads --skill ads-microsoftAmazon Ads deep analysis covering Sponsored Products, Sponsored Brands (incl. Sponsored Brands Video), Sponsored Display (audiences + contextual), and basic Amazon DSP.
npx skills add agricidaniel/claude-ads --skill ads-amazonApple Ads (formerly Apple Search Ads) deep analysis for mobile app advertisers. Evaluates campaign structure, bid health, Custom Product Pages (CPPs), AdAttributionKit (view-through attribution 24h post-impression), MMP.
npx skills add agricidaniel/claude-ads --skill ads-appleYouTube Ads specific analysis covering campaign types, creative quality, audience targeting, and measurement.
npx skills add agricidaniel/claude-ads --skill ads-youtubePlan and review ChatGPT Ads experiments without assuming ad inventory, account access, or platform capabilities.
npx skills add nowork-studio/notfair-plugin --skill paid-ads-chatgptAudit, diagnose, and safely operate connected X Ads (Twitter Ads) accounts through the NotFair MCP.
npx skills add nowork-studio/notfair-plugin --skill paid-ads-xGuides Connected TV (CTV) and OTT advertising: ads on streaming platforms (Hulu, Roku, YouTube TV, etc.).
npx skills add kostja94/marketing-skills --skill ctv-adsMaster TikTok Shop advertising. Campaign setup, bidding optimization, and performance scaling strategies.
npx skills add nexscope-ai/ecommerce-skills --skill tiktok-shop-adsProvides expert guidance for mobile app user acquisition across all major ad platforms.
npx skills add eronred/aso-skills --skill ua-campaignCampaign concept and copy brief generator for paid advertising. Reads brand-profile.json and optional audit results to produce structured campaign concepts, messaging pillars, and copy briefs. Outputs campaign-brief.
npx skills add agricidaniel/claude-ads --skill ads-createAI image generation for paid ad creatives. Reads campaign-brief.md and brand-profile.json to produce platform-sized ad images using banana-claude. Requires banana-claude (v1.4.1+) with nanobanana-mcp configured.
npx skills add agricidaniel/claude-ads --skill ads-generateWhen the user wants to create AI-generated ad creative, test performance creative, manage creative fatigue, or optimize paid media with AI tools.
npx skills add chadboyda/agent-gtm-skills --skill paid-creative-aiGenerate a paid social creative brief from a whitelisted or Spark Ad creator post, covering hook analysis, messaging angle, audience targeting, caption variants, and placement recommendations.
npx skills add archive-dot-com/creator-marketing-skills --skill paid-social-creative-briefProvides performance creative strategist who specializes in adapting organic creator content into high-performing paid ad copy for consumer brands.
npx skills add archive-dot-com/creator-marketing-skills --skill paid-ad-copy-adapterProvides UGC growth strategist who builds repeatable systems for creator recruitment, AI-powered UGC production, creative testing, and paid amplification.
npx skills add tech-leads-club/agent-skills --skill ai-ugc-adsCreate grounded paid-media creative concepts, copy angles, refresh hypotheses, and measurable test briefs across advertising platforms.
npx skills add nowork-studio/notfair-plugin --skill paid-ads-creativeStop debating which message is better — test it. Generate messaging variants, deploy them through real channels, and measure which framing actually resonates with your ICP.
npx skills add gooseworks-ai/goose-skills --skill messaging-ab-testerCross-platform attribution health audit covering AdAttributionKit (iOS view-through 24h post-impression, WWDC 2025 configurable windows), GA4 attribution models (data-driven vs last-click), Consent Mode V2 enforcement, server-side attribution stitching, MMP integration health, and cross-device / cross-platform attribution.
npx skills add agricidaniel/claude-ads --skill ads-attributionThe Conversion Tracking skill provides end-to-end management of Google Ads conversion measurement infrastructure.
npx skills add itallstartedwithaidea/agent-skills --skill conversion-trackingConversion Tracking Debugger — diagnose discrepancies across GTM, GA4, Google Ads & Meta Pixel with live API access, BigQuery validation queries, and troubleshooting flowcharts.
npx skills add cognyai/claude-code-marketing-skills --skill conversion-debugDesign, audit, and improve analytics tracking systems that produce reliable, decision-ready data.
npx skills add sickn33/agentic-awesome-skills --skill analytics-trackingProvides expert guidance for analytics implementation and measurement.
npx skills add coreyhaines31/marketingskills --skill analyticsGenerate UTM-tagged URLs for campaign tracking. Create consistent, organized tracking links for Google Analytics, HubSpot, and other analytics platforms.
npx skills add manojbajaj95/claude-gtm-plugin --skill utm-builderDesigns measurement for AI mentions, delayed brand visits, assisted conversions, and business outcomes beyond direct referral clicks.
npx skills add retieedra-profound/skills-marketing-library --skill ai-search-attribution-plannerSegment customers into cohorts — by acquisition period, channel, first behavior, or revenue tier — and produce a color-coded retention matrix, overlaid retention curves, LTV-by-cohort comparisons with LTV:CAC where cost data exists, best/worst cohort rankings with hypothesized drivers, stabilization-point analysis, and intervention recommendations for underperformers.
npx skills add indranilbanerjee/digital-marketing-pro --skill cohort-analysisDesigning lifecycle journeys (onboarding, loyalty, win-back, VIP).
npx skills add gtmagents/gtm-agents --skill retention-ltv-playbookWhen the user wants to plan, design, or implement an A/B test or experiment.
npx skills add manojbajaj95/claude-gtm-plugin --skill ab-test-setupDesigns fast, reliable validation experiments with hypothesis, method, success metric, and decision rules (Ship/Iterate/Kill).
npx skills add pratikshadake/claude-product-management-skills --skill experiment-designHelp users build and scale a high-velocity growth experimentation engine that prioritizes impact and fosters a culture of rapid learning.
npx skills add refoundai/lenny-skills --skill growth-experimentationYou're using a skill that guides you through setting up and running experiments in LaunchDarkly.
npx skills add launchdarkly/agent-skills --skill launchdarkly-experiment-setupLanding page quality assessment for paid advertising campaigns. Evaluates message match, page speed, mobile experience, trust signals, form optimization, and conversion rate potential.
npx skills add agricidaniel/claude-ads --skill ads-landingThe #1 reason ads get clicks but not conversions: the landing page doesn't deliver on the ad's promise.
npx skills add gooseworks-ai/goose-skills --skill ad-to-landing-page-auditorProvides conversion rate optimization expert.
npx skills add coreyhaines31/marketingskills --skill croUse when auditing a landing page, sales page, or product page before launch, diagnosing why a page gets traffic but doesn't convert, reviewing ad landing pages before spending on paid media, or checking a page.
npx skills add superamped/ai-marketing-skills --skill conversion-audit--skill installs only that one skill.Source: skills.marketing, by Profound. Names, descriptions, stars and licences are copied from each skill’s page as of November 2026. Listing a skill is not an endorsement. Know a skill that belongs here?
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